my philosophy

Vendor Spotlight

It’s that time again! Every month we feature a fellow wedding vendor that we LOVE. Now, this doesn’t mean we just love their work, getting featured on our blog means we love THEM as real life humans! Vendors that we spotlight are often friends in real life. Not because we favor them, but because they have hearts of gold, and are genius creatives. In this case, that’s Ashley and April! Two sisters, and owners of 2Tarts bakery in New Braunfels, Texas.

 These two hustle more than anyone I have ever met. They can be found at all the local networking events, give back in their community, and still have time to make bomb cakes.

So world, meet April and Ashley-

 

  

When you were a kid, what did you want to be when you grew up?

As kids our favorite game to play was “cafe”. We would set the table, write out a menu, and take our families orders. We loved being little hostess with mostess! Cooking was how our family showed their love to each other and that imprinted on both of us early on when were the kitchen helping our Dad make pancakes on Sunday mornings or making a birthday cake for our Mom with our Grandmother’s help.

 

What made you want to start your business?

Growing up with entrepreneurs in our family, Ashley always knew she wanted to own her own business one day. After working in bakeries and the food industry for many years, I pushed my sister to take the plunge and start 2tarts in 2009.

See more of 2Tarts here:

 

 

 

 

What do you wish you knew before you started your business?

Everyone told us how challenging opening a business can be but you do not have to do it alone. We tried to DIY stuff along the way and ended up having to hire someone to come back and fix it later. Basically, hire experts and delegate to them so you have time to focus on what you are best at.

What’s your favorite part about working in the wedding industry?

We love to party! And when you think about it,  weddings are kind of the ultimate party where creative limits are push and trends are formed. We love being apart of an industry that is creatively challenging and is always evolving.   

 

  

 

 

 

 

What is your favorite quote?

“A party without cake is just a meeting” ― Julia Child

Where do you see your business in five years?

In 5 years we would love to see the 2tarts brand expand but where is hard to say. Our ultimate goal is to be the Martha Stewarts of our generation!   

What’s your favorite part about running a business?

Flexing our creative muscles is our favorite part of owning a business. Whether we are coming up with a cake design, engineering the layout of the kitchen to work more efficiently, or helping customers better, there is always a creative solution to the problem!   

 

 

 

 

 

Wanna try out 2Tarts?! We’d love to take you out for coffee (specifically that coffee ^^)! Shoot us a quick email and let’s be friends!